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An effective balance between authoritative theory and meaningful practice.
International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.
- Sales Rank: #420983 in Books
- Published on: 2010-02-25
- Original language: English
- Number of items: 1
- Dimensions: 11.25" h x 1.26" w x 8.52" l, 4.35 pounds
- Binding: Hardcover
- 888 pages
Most helpful customer reviews
3 of 3 people found the following review helpful.
Kindle edition is limited, and it's a bad textbook overall.
By Rupert8787
The author (or perhaps publisher) have limited the kindle edition licenses to only 2 devices. I like to be able to view e-textbooks on my phone, tablet and laptop so that I can more easily complete readings and assignments on the go, so having to pick 2 of these 3 was aggravating.
As for the more important issues, content and presentation, this textbook leaves much to be desired. It is riddled with typos, which is frustrating, but even more worrisome is the presence of serious bias. The textbook uses point/counter point articles to discuss issues like the benefits/detriments of globalization. Unfortunately, many of these are designed with one point being populated exclusively with 'straw man' arguments. This thread of misrepresenting complex issues arises outside of flawed pseudo-debates as well. Much better alternatives are available.
0 of 0 people found the following review helpful.
International Business Yay!
By Cindy Sanders
This purchase was for a requirement for my college course. It is certainty not a favorite subject of mine but I did gain a lot of knowledge in the course. The book is structured in a very logical way and is well written. I personally find the topic a bit dry but the writers make it easy to digest.
0 of 0 people found the following review helpful.
Has a lot of useful info, but chapters are too long
By G. L.
I bought this book for a class and it has a lot of useful information. However, since this is not the only class i am taking and since sometimes i have mutltiple chapters to complete in a week, the chapters feel overwhelming and too much to read. Buyers be ready that this is a big heavy book. Don't get me wrong, reading is one of my favorite hobbies, but trying to combine this book's reading with many other tasks is quite difficult. Still, the authors do a good job in having current global situations being illustrated and including interesting facts student can learn from.
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